do you hate passwords?

join the revolution 👇

become an early bird

stay tuned as we get our wingz ready for lift off (we’ll be in touch, pinky promize)

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despite over 7.4 billion mobile users, who's behind the device is still unknown

this causes a huge number of challenges…

zally will change this, for good

illustrations of a person holding a mobile phone, surrounded by question marks and a badge with the words Hello ?

the problem

passwords are bad for business

modern authentication solutions only serve as a facade and fail to protect

$58.36b
global e-commerce losses due to online payment fraud expected in 2024.

despite security hoops, customers:

  • reuse the same password over and over again
  • create a password and then forget it and reset it later; most abandon the process and never return.

87%
of consumers abandon carts, resulting in $260b in lost revenue annually.

online fraud is a huge problem.

as fraudsters advance, point-in-time methods cannot keep up.

$434b
cumulative losses to online payment fraud globally between now and 2027.

  • fraudsters are challenging to distinguish from genuine customers, resulting in revenue losses and frustrated customers.
  • a more detailed set of Strong Customer Authentication (SCA) regulations will be implemented in the EU under PSD3.​

failure to apply SCA will result in fraud liability

71%
of organizations having been victims of payments fraud attacks in 2021.

bad authentication is a bad experience

the current market:

36.7%
of online shoppers lost their money on website scams.   

  • only add friction and prevent genuine customers from completing their payments
  • alienate the elderly, people with disabilities and non-digital savvy consumers
  • provide no personalisation or meaningful customer statistics since most authentication occurs at checkout

75%
of consumers who initiate a password reset flow abandon it.

the solution

Our mission

Embrace your uniqueness to unlock the world.

Securely.

Zero passwords. Just you.

Know who is behind the device, continuously.

Where passwords get weaker over time,
Zally just gets stronger.

Zally is the world's answer to seamless security.

Meet Zally

powering the internet without passwords

knowing exactly who is behind the device at all times

Every movement you make, from raising your phone to your ear, tapping the screen to typing on your laptop or desktop, generates valuable behavioural data.

These behavioural biometric interactions and zally's powerful AI reveals patterns in human activity producing an ever-evolving profile unique to you and only you.

Graph line of data to show the users activity.
A line on emojis to illustrate the daily activities we engage in that can help to train Zally's AI model to know who is behind the device.

zally, the new, zimple way to identify userz

The UX

zally enables online businesses to create experiences that engage and retain users, leading to an easier, faster, personalised and more secure authentication flow, ultimately boosting revenue.

The UX

You're signing up for the last time

1
sign up with just a mobile number
2
your zally account is created
3
callibrate your personal AI model using our intuitive mobile ap
Tick
no more passwordz, ever

become an early bird

stay tuned as we get our wingz ready for lift off (we’ll be in touch, pinky promize)

name
email
please use the email you use to download apps from your app store
mobile
please use the mobile for the device you intend to use zally on

device type?

thank you!

your zubmission has
been received!
Oops! Something went wrong while submitting the form.
Check your entry and try again.

confirming you are you, continuously

want to know more?

whatever your question, ask away, and we'll do our best to get back to you as soon as possible.
Thank you! Your submission has been received!
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