AI that understands, predicts, and adapts to humans.
Making tech adapt - one behaviour at a time.
Recognised by the partners and communities that fuel us.
Today’s technology doesn’t understand us.
It treats every user the same — no context, no nuance.
It can’t recognise patterns, predict behaviour, or adapt in real time.
It’s rule-based, reactive, and static — while you are none of those things. That’s the disconnect behavioural AI is here to solve.
The behavioural AI platform that makes tech more human.
zally is the behavioural AI platform that helps technology understand people.
It learns from how we move, act, and interact - turning everyday behaviour into real-time intelligence that systems can understand, respond to, and adapt.
Whether it’s verifying identity, personalising experiences, or reducing risk, zally makes digital products more human — one interaction at a time.
Behavioural AI in action: Smarter authentication.
Authentication has always been built around what you know or what you have — passwords, devices, codes. But none of that proves you are you.
zally changes that.
Big ideas, bold moves, and behavioural breakthroughs.
Stay up to date with the latest from zally — including product updates, press highlights, and behind-the-scenes moments.
Careers at zally
We’re not just building game-changing tech — we’re building a culture that values people, purpose, and possibility.
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Manchester
Contact 55 Executive Search for more information.
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Manchester
Contact 55 Executive Search for more information.